Having appreciated from the beginning the potentiality of market The Mall of Athens formed, the Alter Shops company established a flag-store which fully expresses its concept, in the part of the Mall which appeals to the youngest and most dynamic market audience.
In this manner, in an innovative space 200m on level I of the Mall, international brand names are presented in a unique way, which are standard, emerging or even first-appearing, having “selected by Alter Shops”.
The company Alter Shops was founded in 2002, with goal to form and present an innovative concept in retail sales of clothing and footwear. By acquiring a special know-how from its initial activation in idiomorphic multi-cultural markets, it managed to set up shops which quickly prevailed for the consumers.
Alter Shops are characterized by their central positions, their special architectural dimension, their concordant participation of clothing, footwear and accessory products, the unique composition of a wide range of brand names and by an innovative – “free” way of presenting products and customer service.
These characteristics shape a special experience to thousands of consumers of all ages who visit the four (4) Alter Shops, contributing to the constitution of brand with satisfying results and pushing the company to larger expansion in Greece.
CLOTHING: Polo Ralph Lauren, Polo Jeans, Tommy Hilfiger, Napapijri, Miss
Sixty, Energy, Peppe Jeans, Replay, Lee, Fornarina, Rare, Sixty men, De
Puta Madre, Singly, Killah, Desiqual, Scotch & Soda, Z-brand,
Affliction, Maison’s, Teddy Smith, Friday’s, Project, Projek Raw, Miss
Side car, Bombon, Deep Soul, Khujo, Alfa Industries, DDP, Oxbow.
FOOTWEAR: Tommy Hilfiger shoes, Sebago, Camber, Nike, Asics Tiger, Puma,
All Star, Hush Puppies, Miss Sixty shoes, Energy shoes, Killah shoes,
Fornarina shoes, Munich, Havaianas, Kowalski.
ACCESSORIES: Polo Ralph Lauren, Tommy Hilfiger, Polo Jeans, Napapijri,
Miss Sixty, Energy, Peppe Jeans, Killah, Replay, Fornarina, Rare,
Sixty, De Puta Madre, Scotch & Soda, Goorin Brothers.